CultureTalk: Uncovering the Hidden Environmental Cost of Digital Technology with GoCodeGreen
Insights
December 6, 2024

CultureTalk: Uncovering the Hidden Environmental Cost of Digital Technology with GoCodeGreen

Explore how cultural organisations can balance digital engagement with environmental responsibility. GoCodeGreen's Gareth Edwards highlights the carbon impact of streaming, AI, and digital infrastructure.

By Matt Yau

Did you know that digital technology generates three times more carbon emissions than flying? For arts and culture venues where digital platforms are fundamental to their operation, this presents a complex challenge: how do we balance digital engagement with environmental responsibility?

In this illuminating conversation, GoCodeGreen's Chief Client Officer Gareth Edwards reveals startling statistics about technology's environmental impact and offers practical guidance for cultural organisations looking to reduce their digital carbon footprint. From Taylor Swift's streaming generating 100 times more emissions than her private jet to a single ChatGPT conversation consuming half a litre of water, Gareth unpacks the hidden environmental costs of our digital world.

But this isn't a scaremongering story. Drawing from GoCodeGreen's experience helping organisations remove over 15,000 tonnes of carbon dioxide emissions from software, Gareth shares actionable insights for venues to make more sustainable technology choices. Whether it's rethinking data storage strategies, questioning the necessity of autoplay videos, or making informed decisions about AI adoption, discover how cultural organisations can embrace digital innovation while minimising their environmental impact.

Join us as we explore the intersection of technology, sustainability, and culture, and learn why the future of digital engagement might be more about conscious choices than constant connectivity.

Next steps

No matter what stage you're at in your search for the perfect web platform or digital marketing tool for your venue, we'll help you get the information you need to make the right decision.

  1. Want to see how Peppered works?
    We’re proud of how easy we make it for venues to manage their website. That’s why live event venues around the world trust Peppered. Book a personalised demo.
  2. Looking to partner with us?
    If you’re a technology provider, design agency or supplier for the arts and culture sector, we’d love to hear from you. Contact us here.
  3. Want to learn more about digital tools for venues?
    Explore our industry insights and expert advice by heading over to our resources page, YouTube channel or subscribing to our newsletter.

Blijf op de hoogte

Leer van experts en vakgenoten uit de sector en blijf op de hoogte van de nieuwste ontwikkelingen in technologie voor kunst en cultuur.
Thank you! Your subscription has been received!
Oops! Something went wrong while submitting the form.

“Onze oude website was vrij frustrerend - voor bijna elke aanpassing hadden we een bureau nodig en we konden ons programma niet presenteren zoals we wilden. Maar nu, met Peppered, kan ons digitale team eindelijk zijn creativiteit kwijt. We kunnen supersnel schakelen als er iets nieuws op ons pad komt. En het leuke is: we zijn onderdeel van een groep theaters die samen het platform naar een hoger niveau tillen.”

Zara Foxcroft
Head of CRM & Digital, Lowry